ALT Riviera for The Cheese Dealers
In Use • ALT Riviera
ALT Riviera sets the tone for The Cheese Dealers’ playful charm.
ALT Riviera’s combination of expressive detail and structural strength allowed The Cheese Dealers to create a bold visual identity that’s as memorable and unique as their cheese selection. ALT Riviera brings both functionality and flair, proving its versatility in balancing sophistication with a touch of mischief.
Designed by ALT.tf's Creative Director Giulia Boggio, this sturdy grotesk typeface emphasises contrasts between sharp and soft forms. These design elements perfectly align with The Cheese Dealers’ cheeky, unconventional aesthetic, bringing a fresh edge to their packaging and marketing materials.
With six versatile weights from Extralight to Extrabold and a variable option, ALT Riviera adapts seamlessly across display and text applications. Its extensive library of over 600 glyphs ensures flexibility for diverse typographic needs, whether highlighting product names, crafting engaging taglines, or supporting detailed descriptions.