ALT Maria Clara in context: Nellie&Co
In Use • ALT Maria Clara
ALT Maria Clara infuses warmth and empowerment into the branding of a pottery studio and shop that hosts evening classes and showcases handmade ceramics.
Designed by Alli Cunanan, this display typeface reclaims the narrative of Maria Clara—a colonial symbol—transforming it into a celebration of strength and individuality. Blending cultural significance with modern design, the typeface enhances the pottery studio’s identity, creating an inviting and memorable atmosphere that resonates with both tradition and contemporary craftsmanship.
With five versatile weights and a rich character set of 592 glyphs, ALT Maria Clara brings flexibility to the studio’s branding across signage, packaging, and promotional materials. Features such as stylistic alternates, ligatures, and diacritics ensure a distinctive and polished look, perfectly aligning with the studio’s handcrafted ethos and attention to detail.
