ALT Maria Clara for WAV Clothing

In Use • ALT Maria Clara

ALT Maria Clara adds depth and refinement to the branding of Wav, a European clothing brand celebrated for its elegant pieces and French craftsmanship. Designed by Alli Cunanan, this striking display typeface draws inspiration from the visual history of the Philippines, reclaiming the narrative of Maria Clara—a colonial figure—into a bold symbol of empowerment and identity.

With 592 glyphs and features like stylistic alternates, ligatures, and oldstyle figures, ALT Maria Clara offers unparalleled versatility. Its intricate, sharp details and five font weights elevate Wav’s visual identity, balancing contemporary sophistication with a timeless edge across packaging, campaigns, and in-store displays.